Frequently Asked Questions

• How much budget do I need? — It depends on your goals; we’ll work with you to find a starting point that makes sense.

• How soon will I see outcomes? — Some improvements may be visible within days; steady meaningful growth usually develops in 4–8 weeks.

• Do I own my ads/creative? — Yes, all ad accounts and creative assets are yours.

• How do you define ROI? — We measure actual business metrics (sales, leads) and compare them to ad spend.

• What if it doesn’t work? — We pivot, optimize, test new approaches, and stay responsive.

• What platforms do you specialize in? — We primarily manage campaigns on Meta (Facebook + Instagram), but also offer support for Google Ads, Pinterest, and TikTok depending on your audience and goals.

• Do you create the content for the ads? — Yes — we can handle everything from copywriting and graphic design to A/B testing creative variations. Or, if you already have branded visuals, we’ll use them strategically within your campaigns.

• Can you help if I’ve never run ads before? — Absolutely. Many of our clients are first-timers! We’ll walk you through every step — from account setup and pixel tracking to understanding your reports — so you always feel confident in the process.

• Is there a contract or commitment? — We typically start with a 3-month partnership to allow time for testing and optimization, but short-term projects and ongoing monthly retainers are available depending on your goals.

• What makes Social Sage different from other agencies? — You’ll work directly with the founder, not get passed off to a junior team. Every strategy is customized, every dollar is monitored, and every campaign is treated like it’s our own investment.

• How do I get started? — Book a free discovery call — we’ll discuss your goals, assess what’s working (and what’s not), and outline the next best steps to build a smart, effective ad strategy for your business.